One Tap, Big Impact
Tough Times for Small Charities
Small charities have been hit hard by the pandemic. Lock downs and restrictions have disrupted traditional ways of fundraising. We want to help small charities continue to raise funds during these difficult times.
Digital technology has come to play a vital role in society, bringing new ways to work, connect and live our lives. The growth of eCommerce and online payments can offer small charities an opportunity to raise funds. Programmes such as Give at Checkout with PayPal can make the giving process easy and quick.
Give at Checkout with PayPal makes it seamless for consumers to support a cause that they care about by being present in their regular, everyday transactions. PayPal users can choose to add £1 to their purchase when they checkout. These microdonations add up and can make a big impact.
On average, PayPal customers checkout with PayPal 40+ times a year* and donors who set a favourite charity are 4 times more likely to make a donation in Give at Checkout**.
With our #OneTapBigImpact campaign we want to help you engage with your supporters and encourage them to set you as their favourite charity. By doing so you could be in with a chance to win a grant of up to £6,000 from PayPal Giving Fund UK*.
How to get involved
- Follow PayPal Giving Fund UK on LinkedIn.
- Share a post on social media encouraging your supporters to set you as their favourite charity in Give at Checkout—we’ve provided a toolkit with copy and imagery you can use to spread the message. Download the toolkit here.
- At the end of the month, the charities with the most people having set them as favourite during the promotion period will get the chance to be featured on Give at Checkout for a week from June as well as receiving a cash grant from PayPal Giving Fund UK as follows:
1st place – £6000
2nd place – £4000
3rd place – £2000
- Each Monday during the competition we’ll be sharing a leaderboard on PayPal Giving Fund UK’s LinkedIn page detailing who’s currently in the lead***.
PayPal Giving Fund is here to help small charities continue to raise funds for their vital work in these challenging times.
Charities must be enrolled with PayPal Giving Fund UK. For full eligibility criteria for the competition please consult the terms and conditions through this link. The Competition ends on the 30th of April.
*PayPal internal data, Q2 2020 results
**PayPal internal data, August 2019- July 2020
***Except Bank Holiday